photo of Bart Jackson What does it take to rise to your goal? To become CEO of Your Own Career – of Your Business? Host Bart Jackson, joined by the most fascinating and most helpful guests in business, bring you a lot of fun, humor, and vital counsel from proven masters. So pull up a chair – get informed, get entertained, and seize the wisdom.

Watch


News & Notes

Listen

Latest Episode:

Marketing/Artificial Intelligence authority William Ammerman reveals how the digital realm of cyber-seduction is changing our society and ourselves. Somewhere out there a connected network of very, albeit artificially, intelligent machines is gathering vast amounts of data about you, your activities, your preferences, even your personal health. All the better for some company to more effectively customize its marketing pitch to you. Host Bart Jackson invites top digital marketing-and-A.I. authority William Ammerman to explain how machines are tracking, sensitively interacting, and nudging the decisions of we humans who created them. Author of The Invisible Brand, Marketing in the Age of Automation, Big Data, and Machine Learning, Ammerman explains the psychotechnology revolution that brings billions of marketing messages into play, and how machines literally transform these messages into learning experiences to improve their goals. Tune in and discover how the digital realm of cyber-seduction is changing our society and ourselves.

> Full description and episode notes





Watch


News & Notes


Laugh

Business Quip

  • Vision that engages only the imagination is fantasy.  Vision that also engages the back and brain is called business.

    Afterthought: The surest way to inspire people to place their shoulders, sweat, and effort behind your marvelous new plan is to make sure that a) it holds some reward for them personally, and b) make darn sure it really is achievable.

     

    Continue reading →

Business Quote Challenge

Every episode we offer you a Business Quote Challenge, with a bit of a hint as to who said it. If you are amply erudite to know who spoke those words, send in her/his name with the show title or date to info@BartsBooks.com and claim your prize.


You Need to Read

Book images below link to Bart’s Books
Book images above link to Bart’s Books

Our Sponsors

Marriah Media

Marriah Media